Marketing Then & Now: A Talk-and-tell with Bozell
When it comes to marketing, advertising, branding, media, PR, digital and social media, “what works” is constantly changing. And no one knows that more than a nearly 100-year-old advertising agency. At Bozell, we’re a powerhouse of knowledge, so we’re sharing insights on what has worked in the past, what continues to work, and what’s up-and-coming. Join us for 20 minutes every month as our very own experts talk about these trends and tell you what you can do to help your brand stand out and your sales go up.
Marketing Then & Now: A Talk-and-tell with Bozell
Episode 12: Getting the Most Out of Your Social Media Accounts in 2021
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Bozell
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Season 2
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Episode 12
You might think you know social, but we guarantee you'll learn something new from our guest on this episode of Marketing Then & Now. Bozell’s very own social media specialist, Christie Do, shares some insights on how to get the most out of your social platforms. She discusses the importance of setting goals and staying true to your brand values – especially during the cancel-culture era. And she also introduces us to 360 Listening—a service that Bozell provides that combines search listening, news listening and social listening—all so you can better understand what your customers actually want and need. So tune in and take notes.